How Many Different Products Does Toyota Have?
1 Answers
Toyota's product brands are divided into four levels: Corporate Brand: The first level is the corporate brand, which is Toyota Motor. Umbrella Brands: The second level consists of umbrella (parent) brands, mainly including the following five umbrella brands (excluding affiliated brands like Subaru): 1. Toyota. 2. Lexus. 3. Scion. 4. Daihatsu. 5. Hino. Product Brands: The third level includes product brands, such as the Toyota umbrella brand, which encompasses dozens of product sub-brands like Camry, Corolla, Crown, etc. Product Identifiers: The fourth level consists of product identifiers, where even within the same Corolla model, it is further subdivided into various versions such as the Sport version, Standard version, Sunroof version, LE version, and more.