How many automobile brands does Chery Group have?

[StHaven]

Here is a detailed explanation of Chery Group's automobile brands: 1. Karry. Karry is a microcar brand under Chery, mainly producing MPV models. The vehicles under the Karry brand are affordable and of good quality. 2. Cowin. Cowin Auto is a new subsidiary brand established by Chery in 2014. Cowin Auto covers various fields such as MPVs, SUVs, and sedans, targeting the young consumer market, with intelligent connectivity being its core feature. 3. Qoros. Qoros is a joint venture between Chery and Israel, focusing on the mid-to-high-end market. 4. Chery Jaguar Land Rover. Chery Jaguar Land Rover is a joint venture brand between Chery and Jaguar Land Rover, recently established, with Chery holding a 50% stake, making it the largest shareholder of this brand. Chery Jaguar Land Rover has now launched four luxury models: the Discovery Sport, Range Rover Evoque, Jaguar XEL, and Jaguar XFL.

[OJasper]

Chery Group currently controls several automotive brands, totaling around five. The main ones include Chery itself, which focuses on economical models; Exeed, which takes the high-end route with stylish designs; Jetour, specializing in the SUV market with good reception; iCAR, developing rapidly in the new energy vehicle sector; and Karry, which holds some share in the commercial vehicle market. As someone who regularly follows automotive news, I think this multi-brand strategy allows the group to cover a wider range of consumer needs, offering options for both daily commuting and business use. It's a strategically insightful approach to market coverage.

[StMiranda]

Looking back at the development journey of Chery Group, it has grown from the initial single Chery brand to today, with the number of brands reaching around five, such as Chery itself, Exeed, Jetour, iCAR, and Karry. Having witnessed the early stages of China's automotive industry, I've seen how this brand expansion aligns with changing demands, with each brand representing different market segments. For instance, Exeed focuses on high quality-to-price ratio, while Jetour strongly targets young users. This historical evolution is worth deep reflection for car enthusiasts.

[VonAyla]

From an industry operation perspective, Chery Group manages four major brands: Chery serves as the foundational pillar, Exeed focuses on premium positioning to elevate brand image, Jetour excels in capturing SUV market share, while iCAR pioneers the new energy vehicle sector. This brand matrix facilitates optimized resource allocation to avoid internal competition. Through market observation, I believe this strategy enhances overall revenue stream resilience against market fluctuations.