How did the slogan 'Chery Chery, queue up for repairs' come about?

[LeJude]

Chery used 20% of its registered capital to purchase part of SAIC's sales channels (4S stores), but for some reasons, SAIC was unwilling to let Chery continue using its resources. Since Chery lacked its own sales channels and SAIC's 4S stores refused to provide after-sales services for Chery vehicles, many Chery car owners had to queue up for repairs at the few Chery 4S stores when their vehicles encountered issues, leading to the origin of this saying. Below is an extended introduction: Brand Introduction: During an inspection of the European automotive industry in January 1995, Chery Automobile Co., Ltd. learned that a Ford engine production line in the UK was for sale. Leaders from Wuhu, Anhui, seized this opportunity to initiate the project. Due to national policy restrictions on passenger car projects, the initiative had to be conducted secretly. Thus, the project was internally codenamed 'Project 951' (i.e., Anhui's top project during the Ninth Five-Year Plan period) and publicly referred to as 'Anhui Automotive Components Industrial Company (Preparatory Office)', maintaining a low profile externally.