does mitsubishi still make cars

[SanArabella]

Yes, Mitsubishi still manufactures and sells cars, but its strategy has shifted significantly. The brand is no longer active in Europe and has drastically scaled back its lineup in key markets like the United States. Mitsubishi’s current focus is on specific regions, including North America, Southeast Asia, and Oceania, where it sells a small selection of vehicles, primarily SUVs and crossovers.

This strategic pivot is a result of the brand's integration into the Renault-Nissan-Mitsubishi Alliance. Instead of competing across all vehicle segments, Mitsubishi now focuses on models and markets where it can be most competitive. In the U.S., for example, you can currently buy the Outlander SUV (including a plug-in hybrid variant), the smaller Outlander Sport, and the Mirage hatchback and sedan. The company has phased out cars like the Lancer and Eclipse in recent years.

Mitsubishi's future plans emphasize electrification and its strength in SUV production. The company has committed to launching new models, with a goal for 50% of its global sales to be electrified by 2030. While its presence is more niche than in the past, Mitsubishi Motors is very much still in business, just with a more targeted approach.

Model	Current Status (U.S. Market)	Key Market Focus	Electrification
Outlander	Available (Gas & PHEV)	Global	Plug-in Hybrid (PHEV)
Outlander Sport	Available	North America	Gasoline
Mirage / Mirage G4	Available	North America, SE Asia	Gasoline
Eclipse Cross	Discontinued (2023)	Previously North America	Was available as PHEV
Xpander	Not Sold in U.S.	Southeast Asia	Gasoline
Triton/L200	Not Sold in U.S.	Global (excl. North America)	Diesel

[Shirley]

They sure do, but you’ll have a pretty short list to choose from if you walk into a dealership here. Basically, it’s the Outlander SUV, the smaller Outlander Sport, and the tiny Mirage economy car. They stopped making the sporty stuff like the Lancer a while back. Their main game now is SUVs, and they’re betting big on their plug-in hybrid technology. So, they’re still around, just playing a much smaller, more focused hand than they used to.

[DelDelaney]

Mitsubishi’s global strategy has evolved. They pulled out of the European market completely and now concentrate their efforts where they’re strongest, like Southeast Asia and North America. In the U.S., their lineup is minimalist, consisting of a few core models. The company is a key member of the Alliance with Nissan and Renault, which allows them to share technology and costs. Their current identity is firmly rooted in producing capable and affordable SUVs and crossovers rather than a full range of passenger cars.

[HarrisonLee]

From a business perspective, Mitsubishi made a calculated decision to retreat from unprofitable markets and segments. This streamlining is a common survival tactic in the competitive auto industry. By focusing on high-demand vehicle types like SUVs and leveraging the resources of the Renault-Nissan Alliance, they’ve secured a stable, if smaller, position. Their commitment to new electrified models indicates they are planning for a long-term future, not just maintaining the status quo.