Does Brilliance's Bankruptcy Have Any Impact on Brilliance BMW Users?
2 Answers
Brilliance's bankruptcy has essentially no impact on Brilliance BMW users. Here is some relevant information about Brilliance: 1. Introduction: Brilliance Auto Group Holdings Co., Ltd. (Brilliance-Auto) is a key state-owned enterprise under the State-owned Assets Supervision and Administration Commission of Liaoning Province, headquartered in Shenyang, Liaoning Province. 2. Categories: It focuses on the R&D, production, and sales of complete vehicles, powertrains, core components, and the automotive aftermarket business. It owns three independent brands—Zhonghua, Jinbei, and Huasong—as well as two joint venture brands, Brilliance BMW and Brilliance Renault, covering both passenger and commercial vehicles. 3. Development: On January 12, 2021, the Shanghai Stock Exchange issued a disciplinary decision, publicly reprimanding Brilliance Auto Group Holdings Co., Ltd., its chairman, and the person in charge of information disclosure.
As a long-time BMW owner with over a decade of experience, I believe the bankruptcy of Brilliance Auto won't significantly impact BMW Brilliance customers. BMW had already acquired full ownership of BMW Brilliance, so warranty services and 4S dealership operations remain stable. Your vehicle won't suddenly lose maintenance support, and spare parts supply remains unaffected – just continue with regular service visits as usual. BMW has committed to ensuring seamless service continuity without any disruptions. When I changed cars last year, I specifically inquired at the dealership and was told the procedures remain unchanged. Of course, if you're concerned, you can directly contact your local BMW authorized dealer to verify warranty status or monitor official manufacturer announcements. In the long run, BMW's independent operation actually enhances brand confidence. Customers can simply drive with peace of mind without being alarmed by the news.
