Are Roewe and MG the same company?
2 Answers
Both belong to the same company. Roewe is an automobile brand under Shanghai Automotive Industry Corporation (Group), launched in October 2006. Below is an introduction to Roewe vehicles: 1. Brand Introduction: Hu Maoyuan, Chairman of SAIC Group and SAIC Motor Corporation Limited, stated that SAIC's development goal during the 11th Five-Year Plan is to become a leading domestic large-scale automobile group with core competitiveness and international operational capabilities. Creating an independent international brand is a solid step for SAIC towards achieving this goal and will enable SAIC to achieve sustainable development. 2. Powertrain: The Roewe New 750HYBRID hybrid system, including its power battery system, was independently innovated and developed by SAIC by integrating global resources. It excels in power, safety, and lifespan. The lithium iron phosphate battery used is currently recognized worldwide as one of the safest and best-performing lithium batteries. The battery system has undergone the most comprehensive working condition tests (NEDC, i.e., the New European Driving Cycle, including urban and highway conditions), passing up to 32 rigorous tests at the component, system, and vehicle levels in terms of safety, reliability, and durability. With superior quality, it is trustworthy.
Roewe and MG are actually not the same company, but they both belong to SAIC, China's large automotive group. I remember the story is quite interesting—MG was originally a classic British brand, and in 2007, SAIC acquired its technology and production assets. They then used this expertise to create the new Roewe brand. Both now operate under SAIC's unified management, sharing many platforms and technologies, such as engines and chassis systems. However, their brand positioning differs: Roewe focuses on family-friendly comfort models in the Chinese market, like the RX5 SUV, which is steady and sophisticated, while MG leans toward a sporty style, with models like the MG ZS performing well internationally, featuring a touch of British design. Consumers might get confused when buying cars, but essentially, they are two branches under the same big tree, with SAIC investing significant resources in both. It's recommended to test-drive the cars to experience the brand differences and then make a choice based on actual needs.
