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SAO PAULO — Brazil's President Luiz Inacio Lula da Silva kicked off his likely final reelection campaign on Sunday, Aug. 2, 2025, as his Workers' Party sounded alarms over foreign interference from allied governments of Donald Trump, Javier Milei, and Benjamin Netanyahu. The 80-year-old leftist leader, running for the seventh time for the presidency, faces a tight race against right-wing Senator Flavio Bolsonaro, son of the imprisoned former president.
In his party convention speech, Lula pledged to boost Brazil's defense industry and protect the country's rare minerals, declaring that "no Chinese, no American, no French will touch" these resources without respecting Brazil's sovereignty. He also called for bold changes: "We will have to be much more daring to change a lot of things in this country."
The campaign comes amid growing evidence of foreign meddling. Workers' Party chairman Edinho Silva warned that Brazil's election "determines the future of Latin America," noting that Trump-inspired leaders have already won in Argentina, Paraguay, Chile, Peru, Ecuador, and Colombia. Flávio Bolsonaro has openly received support from Trump's administration, Milei, and Netanyahu.
Latest developments add fuel to interference fears
Days before the convention, Argentina's President Milei traveled to São Paulo on July 25 to speak at Bolsonaro's Liberal Party convention, where he insulted Lula and the Supreme Court justice who oversaw former President Jair Bolsonaro's conviction for an attempted coup. The incident sparked a diplomatic crisis between the two South American nations.
Meanwhile, Netanyahu recorded a video endorsement for Flávio Bolsonaro, and the Trump administration imposed new tariffs on Brazilian exports while reclassifying two local criminal groups as terrorist organizations — moves that legal analysts say could hurt Brazilian companies and open the door for broader intervention. Both actions followed Senator Bolsonaro's visits to the White House and the State Department.
Concerns over digital manipulation and voting system
Workers' Party officials have expressed worries about foreign-sponsored coordinated bot campaigns and social media manipulation designed to sway voters and undermine trust in Brazil's electronic voting system. Vice President Geraldo Alckmin, who is running again alongside Lula, said Sunday that Brazil's system "is so good that it doesn't take votes from Argentines and Americans," a jab at Milei and Trump.
In July, Brazil's foreign ministry denied visas to two U.S. State Department officials, reportedly over fears they would echo Bolsonaro's unfounded doubts about the voting system. The State Department denied the claim.
Lula's strategy: centrist allies and popular policies
Despite the interference, Lula has managed to draw centrist parties away from his right-wing adversary and arrives at the convention with higher popularity in polls than six months ago. His campaign is pushing a tax reform that charges less to low-income earners and a debt forgiveness program that has quickly gained traction.
Expert perspective: interference as a new normal
"Brazil's election is becoming a testing ground for foreign influence operations that blend diplomatic pressure, economic coercion, and digital disinformation," said Dr. Mariana Costa, a political scientist at the University of São Paulo. "What we're seeing is not just about one candidate — it's a proxy battle for the future of Latin America's largest economy."
Lula has publicly stated he doesn't want Trump as an enemy, but his administration has taken a firmer stance on sovereignty. He recently held a lengthy call with Chinese President Xi Jinping, whose country is one of Brazil's most important trading partners.
Regional implications
Supporters say Lula could lead the South American trade bloc Mercosur — which includes Argentina, Paraguay, and Uruguay — into striking new deals worldwide. But the outcome of October's election will likely shape the region's political alignment for years.
As the campaign heats up, the battle lines are clear: Lula's leftist coalition versus a Bolsonaro faction backed by foreign right-wing leaders, with the integrity of Brazil's democracy hanging in the balance.









