Description
Summary:
The Field Sales & Merchandising Rep promotes Ola Mate, builds relationships, and ensures product visibility in stores across Manhattan, Queens, and Brooklyn in an active, on-the-ground role.
Highlights:
1. Active, on-the-ground role promoting an organic energy beverage
2. Builds strong relationships with retailers
3. Ensures product placement and drives sales in diverse stores
About Ola Mate
Ola Mate is a USDA Organic, sparkling functional energy beverage rooted in Argentine yerba mate tradition. Founder AJ Scordio built the brand around a family ritual his grandmother brought from Argentina to New York in 1969, combining organic yerba mate, L-Theanine, and Lion's Mane mushroom for smooth, steady energy without the crash — no artificial ingredients, low sugar, lightly carbonated. Ola Mate is available in five flavors and is already sold in 600+ retail locations across the East Coast, including 100+ Wegmans stores, with rapid expansion underway across the New York Metro area.
Role Summary
The Field Sales & Merchandising Rep visits grocery stores, natural/specialty food stores, and independent retailers (bodegas, delis, corner stores) throughout Manhattan, Queens, and Brooklyn to promote Ola Mate, build relationships with store staff and owners, and ensure our products are well-stocked, well-displayed, and selling. This is an active, on-the-ground role — you'll be moving between stores on foot, by e-scooter, or by bike, not sitting behind a desk.
Key Responsibilities
Visit assigned grocery stores, natural/specialty food stores, and independent retailers (bodegas, delis, corner stores) across Manhattan, Queens, and Brooklyn on a regular route/schedule
Build and maintain strong relationships with store owners, managers, and staff
Merchandise Ola Mate products in-store: stock shelves & ensure proper placement and shelf presence
Identify and pursue opportunities to expand shelf space, secure new placements, and increase sell-through
Open new retail accounts for Ola Mate
Negotiate placements and follow through on commitments made to accounts
Receive store orders and email them to our distributor for fulfillment
Track store visits, inventory levels, and sales activity using mobile/web reporting tools
Monitor local market trends and report feedback, competitor activity, and sales performance to leadership
Represent the Ola Mate brand professionally at every stop
Compensation & Benefits
$18/hour base pay
$5 per store visit beyond 80 visits/week
$5 per new store opened
$1 per case sold
Full-time, W-2 employee
$537.50/month HRA for health insurance
2 weeks PTO
1 week sick time
E-scooter/bike provided by Ola Mate
Monthly bus/subway pass covered by Ola Mate
Qualifications
Entry-level to 3 years of experience in field sales, account management, or territory development, preferably in beverages or consumer packaged goods
Comfortable traveling between stores by foot, e-scooter, or bicycle for most of the workday
Strong communication and relationship-building skills
Self-starter who can manage a route independently with minimal supervision
Basic proficiency with mobile/web tools for logging visits, tracking inventory, and reporting sales data
Knowledge of or interest in functional beverages, wellness, or natural products is a plus
Reliable, punctual, and organized
Must be based in or near NYC
Physical Requirements
Ability to travel on foot, e-scooter, or bike between multiple locations daily
Ability to lift and carry product cases (up to ~30 lbs)
Ability to be on your feet for extended periods