Negotiable Salary
Kahuna Workforce Solutions
Houston, TX, USA
The Field Marketing Analyst is responsible for driving field engagement with integrated marketing programs that leverage a mix of field events, trade shows, digital campaigns, and partner marketing efforts to engage target accounts and key decision-makers. responsible for the planning and implementation of event marketing campaigns. Flawlessly executes demand generation campaigns and understands the target buyer persona and what matters to them. Delivers a sales & marketing message that resonates and drives action with the target market. The ideal candidate will be self-motivated, energetic, and detail oriented. This position requires excellent organization and interpersonal skills and the ability to manage multiple projects and priorities. What You’ll be Doing: Interacts with cross-functional teams to identify new event marketing opportunities, prepares regular activity reports, and communicates results and upcoming plans Collaborate with cross-functional teams to align messaging and strategy Works individually and with a team to recommend action, schedule and plan projects, estimate cost, and manage projects to completion Provide necessary reporting and measurement to determine the effectiveness of events and assist in making decisions about what to continue, what to do more of, and what to stop doing Work with manager to negotiate contracts and arrangements with third-party service providers to support marketing programs Arrange speaking engagements at executive level events Identify and invite key decision makers to attend webinars, live meetings and events to drive attendees from target accounts Attend events and manage setup and teardown activities Assist with the planning of digital events on platforms such as Wistia Transcribe digital events to repurpose content for related marketing activities Manage promotional inventory Maintain marketing calendar and distribute updates Other duties as assigned Requirements At least 2 years of experience in a B2B event marketing role Detail oriented and consistent in producing quality work Ability to handle multiple priorities simultaneously and successfully to ensure all tasks are completed on time Self-motivated and able to work independently as well as part of a team Excellent problem-solving, organizational, and analytical skills Excellent verbal and written communication skills Bachelor’s degree in Marketing, Journalism, Communications, Business, or related field required Open to travel Bonus Points: experience with Adobe Creative Cloud, Canva, Salesforce, HubSpot, and Wistia Prolonged periods of sitting at a desk and working on a computer Must be able to lift 15+ pounds Benefits Our Work Environment: A positive office culture that fosters collaboration We enjoy socializing and engaging in fun activities—ping pong, happy hours! The opportunity to make a meaningful contribution from your first day Benefits Join a small company that is making a significant impact Work alongside a team of committed professionals Opportunity to travel to exciting destinations