Retail Marketing Lead

About Us   Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.  We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.   Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.   Overview The Social Media Specialist will be the voice of our brand across all social media platforms. This person is a creative and strategic thinker, responsible for developing and executing a social media content calendar that engages our audience, builds community, and supports our brand and business goals. This role requires a strong understanding of current social trends, platform best practices, and a passion for storytelling. Key Responsibilities Content Creation and Curation: Develop and produce compelling content for our social channels, including written posts, images, and videos. You will also curate user-generated content and industry news to share with our community. Community Management: Monitor all social media channels, responding to comments and messages to foster a positive and engaging online community. You'll act as the first point of contact for our audience, handling inquiries and feedback with care, and working cross-functionally to address questions and feedback. Strategy and Execution: Assist in the development of our overall social media strategy, including audience targeting, content pillars, and campaign planning. You will be responsible for executing this plan and ensuring our content is consistent and on-brand. Performance Analysis: Track and analyze key social media metrics, such as engagement rates, reach, and follower growth. You'll provide regular reports and insights to help us optimize our content and strategy. Stay Ahead of Trends: Keep a pulse on the latest social media trends, algorithm changes, and emerging platforms to ensure our brand remains relevant and innovative in the digital space, while also staying proficient in social media tools for scheduling, listening, and analytics. Requirements Qualifications:  Bachelor’s degree in Marketing, Communications, Public Relations, or Business or related field, required. 4+ years of experience creating, executing and managing social media campaigns. Strong analytical skills with a track record of data-driven decision-making. Excellent writing, editing, and storytelling skills with the ability to translate technical topics for broad audiences. Strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously. Ability to analyze key metrics and provide detailed reporting.  Benefits Pay Range: $60,000 - $80,000 Fully paid medical, dental, and vision insurance (partial coverage for dependents)   Contributions to 401k funds  15 days accrued vacation  11 paid holidays  Bi-annual pay increases  Health and wellness benefits, including free gym membership  Quarterly team-building events  Free lunch Friday      At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.  Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.

Irvine, CA, USA

$60,000-80,000/year

Workable

Content Specialist (Intern to Full-Time)

Come join VisitorsCoverage, one of Silicon Valley's most successful InsurTech companies, certified as a Great Place to Work®! We’re seeking a detail-oriented and motivated Content Specialist Intern to support our content marketing initiatives. In this entry-level role, you’ll focus on executing and publishing content efficiently and consistently across our diverse content types, including articles, blog posts, press releases, email newsletters, video scripts, case studies, and LinkedIn posts. You’ll work closely with the Marketing & Product team to ensure high-quality, SEO-optimized content is delivered on schedule and aligned with our brand and growth goals. If you thrive in a dynamic, entrepreneurial, fast-paced environment, excel in storytelling & communications, and are eager to make a substantial impact in your career, we encourage you to apply. This is an 3-month internship position, with the potential to convert to a full-time role. It’s a great opportunity for fresh graduates and those early in their career who are looking to build hands-on experience in digital content, modern-day SEO, Generative Engine Optimization, and marketing operations in a fast-paced, collaborative environment. Candidates must be located in the SF Bay Area and must be willing to commute to the office in Santa Clara 4 times a week. Candidates with authorization to work in the US preferred. H1B transfer may be considered for the right candidate. What We Do: VisitorsCoverage is an Insurtech company, located in the heart of Silicon Valley, revolutionizing the way travelers search, compare, purchase, and manage their travel insurance. Imagine a place where buying travel insurance is as easy as ordering an item from your favorite online retailer. You know exactly what the benefits are and what each word on the coverage document means, and you are able to zip through the checkout process. We are obsessed with simplifying Travel Insurance! We wake up everyday thinking of new ways to meet the same expectations that users have from their online retailers and delivery or streaming services. We are a team of people who counter the thought that insurance is boring and love the challenge of delighting our users at every step of their decision-making process. If this sounds like the perfect role and workplace for you, we encourage you to apply for this position! VisitorsCoverage is on a mission to hire only the best, and we are committed to providing exceptional employee experiences with meaningful work and true work/life balance. Requirements Key Responsibilities: Create and publish content such as blog posts, articles, email newsletters, press releases, and LinkedIn updates. Upload, format, and publish content using our proprietary CMS and WordPress. Perform basic on-page SEO optimizations such as metadata, internal linking, and keyword tagging. Conduct light proofreading and editing for grammar, structure, and formatting consistency. Support the content calendar and help ensure content deadlines are met consistently. Perform QA checks on published content to ensure accuracy, correct formatting, and mobile compatibility. Collaborate with the marketing team to brainstorm content ideas and support larger campaigns. Stay up-to-date with basic SEO best practices and content trends. Help identify broken links, duplicate content, or formatting issues and recommend basic fixes. Monitor and report on content performance metrics using tools like Google Analytics or SEMrush (training provided if needed). Assist with other marketing operations tasks as needed. Required Skills: Strong written communication and editing skills. Basic understanding of SEO and digital content best practices. Familiarity with WordPress or other CMS platforms. Comfortable working with spreadsheets, content calendars, and digital publishing tools. Strong attention to detail and organizational skills. Ability to follow structured workflows and meet content deadlines. Eagerness to learn and grow within a fast-paced marketing environment. Preferred Qualifications: Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field. Internship or 1–2 years of experience in content creation or digital marketing (freelance or school projects welcome). Fresh graduates preferred but not required Experience in international marketing is a strong plus. Exposure to SEO or analytics tools like SEMrush, Ahrefs, or Google Analytics is a plus. Familiarity with HTML/CSS basics is a bonus, but not required. Why Join Us: Be part of a collaborative, fast-paced marketing team. Build real-world experience with SEO, digital content strategy, and marketing operations. Clear path for growth into a full-time content or marketing role. Make a tangible impact on the visibility and growth of a scaling company. Benefits The hourly pay range for this position is $25.00 - $30.00 and is dependent on experience.

Title: Marketing Manager - Women's Summits Location: New York Working Pattern: Hybrid, 3 days in our office at 41 Madison Avenue Salary: $95,000 - 103,000 + Discretionary bonus With Intelligence is a leading provider of business intelligence, data and insights on the global asset management industry. We provide high-value, specialist business information to niche target audiences in the alternative and traditional fund management industries and employ over 500 staff globally with our head office based in London. The Role We are seeking an experienced Marketing Manager to join our New York team. This role will be focused on developing an audience of engaged investors, investment consultants and asset managers for our premier Women’s Summits portfolio, with an aim to increase audience numbers and build comprehensive attendee intelligence that will be key to growing our business. This position combines traditional event marketing expertise with modern data-driven approaches, focusing primarily on outbound marketing including email, social media, and targeted digital campaigns. The Marketing Manager will be responsible for strategizing, creating, and delivering on all aspects of event marketing campaigns while implementing smart automation and optimization processes. In addition to executing compelling campaigns with expertly written copy, the Marketing Manager must be comfortable working with marketing technology, have strong analytical capabilities, and possess good knowledge of CRM systems and data management. They will need to be adept at handling multi-channel campaigns, building targeted prospect lists in collaboration with sales teams, and liaising with global teams to ensure key deliverables are met. They must be able to report back on campaign performance and attendee acquisition metrics, adapting future messaging and targeting strategies based on these insights. The ideal candidate will be personable, versatile, proactive, and excited about combining creative event marketing with data-driven optimization to drive exceptional results. Responsibilities Event Marketing & Campaign Execution Develop and execute comprehensive marketing strategies for the Women’s Summits portfolio, building compelling campaigns that create urgency and drive delegate acquisition through multi-channel approaches (email, social media, digital advertising, direct outreach) Work closely with sales teams to build accurate, tailored prospect lists and develop targeted outreach strategies, including detailed audience research and comprehensive contact databases for LPs, GPs, investment consultants, and industry advisors Support outreach efforts for event sponsorship opportunities and build strategic partnerships with industry organizations to expand marketing reach and cross-promotion opportunities Data Automation & Technology Integration Implement and maintain marketing automation workflows throughout the conversion funnel to optimize lead nurturing, registration processes, and lead qualification routing systems Suggest optimizations for CRM systems, with comfort in understanding lead scoring, attendee segmentation, and pipeline management Identify and analyze critical behaviors and engagement patterns to guide website optimization and persona-based marketing strategies Analytics & Performance: Conduct in-depth analysis to measure campaign effectiveness, registration conversion rates, and ROI across all channels, including attendee acquisition costs and conversion funnel optimization Develop comprehensive audience research, segmentation strategies, and detailed prospect profiling to identify high-value targets and improve targeting accuracy Implement A/B testing protocols and create detailed performance reports with actionable insights, continuously optimizing marketing processes and campaign workflows based on data-driven results Requirements Experience of working in a fast-paced marketing role. Demonstrated experience with email marketing platforms and multi-channel campaign management Strong background in marketing automation platforms (Pardot, or similar) Proficiency in CRM systems and data management Experience with marketing analytics and attribution modeling Familiarity with lead scoring methodologies and conversion funnel analysis Excellent written and verbal communication skills Demonstrable ability to collaborate with all levels of leadership and across multiple teams Detail-oriented with excellent project management capabilities Organized approach to work, with a strong focus on accuracy and attention to detail Proactive and adaptable in a fast-paced environment Can work well with minimal supervision Advanced Microsoft Office skills Collaborative team player with strong self-motivation Benefits 24 days PTO and bank holidays Discretionary bonus Enhanced parental leave Wellness days and incentives Matched 401k Health and dental plans Birthday day off Employee assistance program Travel loan scheme Charity days Breakfast provided in the office Social events throughout the year

New York, NY, USA

$95,000-103,000/year

Retail Marketing Lead

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