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Director of Product, Consumer Applications

$150,000/year

Restore Hyper Wellness

Austin, TX, USA

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Transform Lives Through Wellness Innovation Are you passionate about helping others unlock their full potential? Join Restore Hyper Wellness, the award-winning pioneer of Hyper Wellness—a revolutionary category in health that's changing how people approach their wellbeing. With over 225 studios across 40 states, we're not just growing a business; we're building a movement that empowers people to do more of what they love. Job Title: Director of Product, Consumer Applications Location: Austin, TX (Hybrid) Salary Range: $150k-$180k annually Role Summary As Director of Product, Consumer Applications, you'll lead the strategic vision and execution for our consumer-facing digital experiences, including our website and mobile applications. In your first 100 days, you'll take ownership of a critical consumer website migration project, ensuring seamless execution and delivery. This strategic leadership role combines product vision with hands-on collaboration, as you'll drive product roadmaps, analyze user behavior, and ensure our digital touchpoints seamlessly support both customer acquisition and retention. You'll have the opportunity to shape the future of consumer wellness technology in a high-growth environment where your work will scale to impact millions of wellness experiences. Key Responsibilities Website Migration Leadership: Take immediate ownership of the consumer website migration project, coordinating with development teams and stakeholders to ensure on-time, on-budget delivery with minimal disruption to user experience Product Strategy & Roadmap: Develop and execute comprehensive product strategies for consumer-facing applications, creating data-driven roadmaps that align with business objectives and user needs across web and mobile platforms Cross-functional Collaboration: Partner closely with Business Intelligence, Analytics, and UX/UI teams to translate user insights into actionable product improvements and feature development Marketing Technology Oversight: Lead the strategy and implementation of marketing technology integrations including email campaigns, SMS communications, and chatbot systems to enhance customer engagement and conversion Marketing Analytics Leadership: Own end-to-end marketing analytics strategy and execution across MixPanel, Google Ads, Meta Ads, and similar platforms, translating complex attribution data into actionable insights that drive customer acquisition optimization, campaign performance improvement, and ROI maximization across all digital marketing channels User Experience Optimization: Drive continuous improvement of digital touchpoints through A/B testing, user research, and performance analytics to maximize customer acquisition and retention Data-Driven Decision Making: Leverage analytics and user behavior data to inform product decisions, measure success metrics, and identify opportunities for optimization across the consumer application ecosystem Stakeholder Management: Collaborate with executive leadership, engineering teams, and franchise stakeholders to ensure product initiatives align with overall business strategy and operational requirements Requirements 7+ years of product management experience with at least 3 years in a senior leadership role overseeing consumer-facing applications Website and mobile app expertise with demonstrated experience leading web platform migrations and mobile application development lifecycles Direct and Cross-functional leadership with proven ability to serve as a team lead while also collaborating effectively with engineering, design, analytics, and marketing teams in fast-paced environments Technical product leadership with understanding of system design, API/webhook integrations, and technical architecture to effectively collaborate with engineering and make informed product decisions Data-driven product management experience using analytics platforms, A/B testing, and user research to inform product decisions and measure success Marketing technology experience with hands-on knowledge of email platforms, SMS systems, CRM integrations, and customer engagement tools Project management excellence with track record of delivering complex technical projects on time and within scope, particularly platform migrations or redesigns Consumer application scale experience managing products that serve large user bases with high transaction volumes and performance requirements Agile/Scrum expertise with experience leading product development in agile environments and collaborating closely with engineering teams Bachelor's degree in Business, Engineering, Computer Science, or equivalent professional experience Preferred Qualifications Healthcare or wellness industry experience with understanding of consumer health applications, compliance considerations, and wellness user journeys E-commerce and subscription platform experience including payment processing, membership management, and customer lifecycle optimization Advanced experimentation and user research including A/B testing (hero/challenger methodology), user interviews, usability testing, and growth metrics optimization for consumer applications Why Join Us? Pioneering Wellness: Be a part of an industry-leading company at the forefront of wellness innovation. Impactful Work: Your contributions will directly influence the quality of care and service our clients receive, making a tangible difference every day. Innovation and Collaboration: Work in a dynamic environment where you'll collaborate across multiple departments, contributing to a comprehensive wellness strategy. Commitment to Employee Wellness: Enjoy complimentary access to Restore's cutting-edge therapies, including onsite services at our Austin Headquarters office. Growth and Development: Access opportunities to develop your skills, advance your career, and help shape the future of wellness. About Our Culture At Restore, we believe in the modalities we offer and incorporate them into our lifestyle. We take care of our bodies and make wellness part of our everyday life. The people who work here are the kind of people who take initiative—they don't just walk past something that's not working, they take it upon themselves to make it better. Our team members don't just live the Hyper Wellness lifestyle—they feel passionate about helping others live it too. Truly helping others is connected to their life purpose. They are the bridge between everyone they come in contact with and the Hyper Wellness lifestyle. Benefits Comprehensive health, dental, and vision insurance 401k match up to 4% Monthly fitness reimbursement Flexible PTO policy Complimentary and discounted access to all Restore therapies Professional development budget and growth opportunities Equity participation in a rapidly growing wellness company Restore Hyper Wellness is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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Austin, TX, USA
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