Creative Director

ABOUT KATE FARMS Kate Farms is a company with heart. Our company was founded on the belief that good nutrition leads to good health, and good health opens the door to endless possibilities. That’s why our mission is to make nutrition the cornerstone of healthcare so people can live their best lives. We are a medical food company that makes complete nutrition formulas for people who have a medical need for liquid nutrition.  Kate Farms works to be the place where a diverse mix of talented individuals want to come, stay, and do their best work. Ensuring a diverse and inclusive workplace where we learn from each other is at the core of Kate Farms’ values. We are an equal-opportunity employer and fully focused on equality; we believe deeply in diversity of race, gender, sexual orientation, religion, ethnicity, national origin, and all the other fascinating characteristics that make us different. We invite you to do the best work of your life with us at Kate Farms.   POSITION OVERVIEW Kate Farms is seeking a Creative Director to lead our in-house Creative & Content Studio, reporting to the VP of Brand Marketing. This pivotal role shapes the visual direction, voice, and brand experience across all touchpoints – from medical sales materials to consumer campaigns across e-commerce, retail, and social media. You will be both a visionary and builder: setting creative standards while leading a team of designers, copywriters, and producers, plus managing agency and freelance partners. The ideal candidate thrives at the intersection of lifestyle and medical marketing, helping Kate Farms operate as one brand in two orbits: clinically credible and culturally relevant. WHAT YOU WILL DO Define and uphold Kate Farms’ visual identity, voice, and brand experience across all channels, ensuring excellence and consistency. Hire, mentor, and inspire a high-performing creative team: foster a culture of creativity, accountability, and collaboration. Oversee high-volume content development – from shoots to social campaigns, product launches, and medical sales tools. Translate complex science and clinical concepts into compelling stories for healthcare professionals, patients, and consumers. Manage external agencies, freelancers, and creators to expand storytelling power and ensure work meets brand standards. Establish creative processes, tools, and resources that enable speed, quality, and brand consistency. Creative budget management ($500K+), including vendor negotiation and contract management. Resource allocation, capacity planning, and ROI tracking for creative investments. Partner with Brand leadership to forecast needs, allocate resources, and problem-solve to deliver on time, on budget, and on brand. Support diverse hiring and related initiatives to meet company goals. WE ARE LOOKING FOR SOMEONE WHO 10+ years of creative/ design leadership experience in both consumer and healthcare/medical marketing. Proven track record of building, mentoring, and scaling creative teams. Portfolio showcasing breakthrough storytelling across digital, social, retail, and B2B channels. Hands-on creative expertise with ability to set strategic vision and execute directly. Experience managing agencies, freelancers, and creators, with strong judgment on in-house vs. outsourced work. Experience with FDA regulations and medical device/food advertising compliance strongly preferred but not required.   Experience and understanding of clinical vs. consumer messaging and healthcare professional communication standards, strongly preferred but not required.    Skilled in creative operations — implementing systems, tools, and processes for speed and consistency. Proficiency in Adobe Creative Suite, Figma, and project management software. Experience overseeing video editing, motion graphics, and web design/UX required. Strong communicator and collaborator, who can influence senior stakeholders and inspire creative talent. Experience leading content production and simplifying complex ideas into engaging narratives. Thrives in fast-paced, high-growth environments with a problem-solving, roll-up-your-sleeves mindset. Dedicated to building high-performing teams while also supporting employees’ career growth in individual ways. Invites and uses the opinions and perspectives of others. Strong commitment to company mission and values. Ability to work independently and collaboratively in a fast-paced, dynamic environment. Respectfully shares and accepts feedback willingly from all levels of the organization. PHYSICAL DEMANDS The physical demands described here are representative of those that must be met by the employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. Effectively handle lifting of various objects weighing up to 12 pounds. While performing the essential functions of the job, the employee will be required to bend, stoop, kneel, reach, and climb stairs. Possess the ability to sit at a computer for extended periods of time.   WORK ENVIRONMENT The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. This position will work in a home/office environment with occasional trips to the corporate office or other meeting locations. This role requires the ability to work at a computer for extended periods and occasional travel (20%) for meetings and events.   It is Kate Farms policy that any position that requires regular interaction with healthcare professionals require that, if hired, you be vaccinated against COVID-19 unless you need a reasonable accommodation due to sincerely held religious beliefs, medical needs, or other reasons protected by applicable federal, state, and local law.   Compensation for this role is in the form of base salary plus a variable component that together comprise the On-Target-Earnings (OTE). The typical starting salary range for new hires in this role is listed below. This range represents the lowest to highest salary range we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. Please note that base pay offered may vary depending on factors including your geographic location, job-related knowledge, skills, and experience. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.  All job offers are contingent upon successful completion of background verification. $129,140 - $180,000 USD For full-time salaried or hourly workers, our total rewards package also include the option to enroll in a company-matched 401k plan, as well as participate in Company-sponsored medical, dental, vision, and basic life insurance plans for the employee and the employee’s eligible dependents.  Employees will also receive a generous  PTO benefit with a starting accrual of 15 days per year (prorated upon hire and increased by tenure),  two weeks of paid “Refresh” leave, 80 hours of paid sick leave annually, and 11 paid holidays throughout the calendar year.  Kate Farms offers a range of other benefits offered with an emphasis on employee well-being such as paid disability leave, paid parental / pregnancy leave, Flexible Spending Accounts (FSA), tuition reimbursement, an Employee Assistance Program, and more.