Browse
···
Log in / Register

Head of Brand

Negotiable Salary

Create Wellness, Inc.

New York, NY, USA

Favourites
Share

Description

Create is hiring a Head of Brand to lead all things creative, content, partnerships, community, and storytelling. This is a senior leadership role responsible for owning how the world experiences the brand—across channels, products, and moments. You’ll drive the strategy, build the systems, and lead the teams that make Create the most trusted and known creatine brand in the world. You’ll report into Create's SVP, Marketing and manage a growing team of marketers, creatives, and community leaders. The role spans creative direction, content, social, partnerships, influencer, and experiential. Key Responsibilities: Brand Strategy & Identity: Own and evolve Create’s brand positioning, voice, and visual identity. Keep us consistent, trustworthy, but never boring. Creative Direction: Lead concept development and execution across all brand touchpoints—campaigns, packaging, digital, retail, and more. Content & Social: Oversee content strategy, calendar, and production across platforms. Build a social presence that’s scroll-stopping and community-building. Partnerships & Collaborations: Identify and execute brand-building collabs, influencer partnerships, commercial partnerships and activations that expand reach and relevance. Team & Cross-Functional Leadership: Hire, manage, and grow a small but mighty brand team. Partner closely with Growth Marketing and Operations to align messaging and execution. Requirements 8–12 years in brand marketing or creative leadership roles, ideally in CPG, DTC, or lifestyle/wellness brands Proven ability to build, scale, and lead brand building for mid-sized company Ideally have built multi-channel brands that have succeeded both online and in retail Strong aesthetic sensibility and taste, paired with commercial intuition Deep understanding of social platforms, creator economy, and brand storytelling Experience overseeing content production, managing agencies/freelancers, and shipping high-quality work, fast Both strategic and scrappy—can set vision and jump into execution when needed Comfortable in high-growth, fast-moving environments

Source:  workable View original post

Location
New York, NY, USA
Show map

workable

You may also like

Workable
Junior Video Editor
OUAI means “yes” in that casual, Parisian way. We’re here to give you the confidence to win life YOUR OUAI. Our Hair, Body, and Fragrance products were created for effortless routines and nourishment from head to toe. Founder Jen Atkin’s simple philosophy – “Life is hard. Looking good should be easy.” We don’t use sulfates or parabens—just the good stuff, just for you. Oh yeah and btw, we smell as good as we look. Our product categories, ranging from hair care and body care to fragrances, supplements, and merch, reflect this commitment to easy, effective, and enjoyable self-care. Join us on this journey where 'OUAI' is not just a word; it's a lifestyle."  What’s it like to work here?  Our culture is driven by our brand ethos (fun, purposeful and approachable) and our 5 Culture Codes. (1.) We Aren’t Afraid to Go First. (2.) We Don’t Compete, We Collaborate. (3.) We Ask Questions to Find the Best Answers. (4.) We Keep It Real In a OUAI That Feels Kind. (5.) We Go All The OUAI With Work and Play. Our flexible trust-based culture is rooted in respect, empathy and compassion and is driven by employees who love doing great work and care deeply about the brand and each other.  OUAI does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits. About the role:  OUAI is looking for a Junior Video Editor to join our growing creative team. This role is ideal for a detail-obsessed visual storyteller who thrives in fast-paced environments and has a passion for beauty, culture, and digital-first content. You’ll be responsible for editing high-performing short-form videos optimized for paid social platforms helping to bring OUAI's brand ethos, “Wherever you go, go all the OUAI” to life. Requirements What you’ll do:  Edit and deliver short-form video content (6–30s) for paid campaigns across Meta, TikTok, YouTube Shorts & CTV. Optimize videos for performance (tight hooks, strong pacing, attention-grabbing copy treatments). Cut footage from product shoots, user-generated content (UGC), and motion graphic assets. Collaborate with Creative, Growth Marketing, and Organic Social teams to translate briefs into scroll-stopping video. Implement performance learnings into edits (A/B testing hooks, CTAs, aspect ratios, etc.) Maintain OUAI’s brand tone across visuals, pacing, and text overlays. Organize and manage video assets and maintain clean project files. Support the team on all video assets, not limited to, ecommerce/landing pages, organic social, education, assets for retailers, events and longer form edits as needed.  What you'll bring:  1–2 years of video editing experience (internships or freelance welcome!). Portfolio or reel with examples of short-form work, ideally for social or beauty/fashion/lifestyle brands. Strong proficiency in: Adobe Premiere Pro, After Effects, Photoshop, Figma, Frame.io Bonus: CapCut, DaVinci Resolve, Canto Understanding of aspect ratios, export settings, and compression for paid social ad formats. Passion for social media trends, pop culture, and what makes people stop scrolling Eye for pacing, music, type, and movement—especially in a mobile-first viewing experience. Ability to take feedback, pivot quickly, and juggle multiple edits at once Benefits Hourly Base Salary Range is $25.00-27.00 (based on experience) + potential for yearly bonus Medical + Dental + Vision Unlimited PTO 25+ Paid Holidays Matching 401k program Quarterly OUAI Product Stipend + Employee Discounts Flex Fridays Employee HSA and FSA Charity matching and education reimbursement Hybrid work reimbursement Move Your OUAI (Exercise Reimbursement) Immigration Sponsorship is not available for this role. OUAI does not sponsor candidates for non-immigrant visas or permanent residency except in some areas that in OUAI’s sole discretion require highly specialized backgrounds.
Los Angeles, CA, USA
$25/hour
Cookie
Cookie Settings
Our Apps
Download
Download on the
APP Store
Download
Get it on
Google Play
© 2025 Servanan International Pte. Ltd.