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Management in Middleton
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Middleton
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Location:Middleton
Category:Management
Director of Sales & Commercial Strategy63844790888833120
Workable
Director of Sales & Commercial Strategy
About Spindrift Ventures Spindrift Ventures is the innovation engine within Spindrift, focused on identifying, developing, and piloting bold new initiatives that drive long-term growth. Our mission is to explore emerging trends, untapped markets, and transformative product concepts through rapid experimentation and data-driven decisions. We operate like an agile internal startup—lean, creative, and future-focused. About the Role We’re seeking an entrepreneurial, resourceful Director of Commercial Strategy to lead the go-to-market strategy for new products and initiatives. Working at the intersection of corporate strategy, sales and marketing, this role is an opportunity to think differently, move quickly, and help shape the future of a brand consumers already love. If you’re energized by building something new—and figuring out where and how to sell it—this is your job. You will be responsible for determining where, how, and with whom we launch early-stage products. You’ll explore unconventional sales channels and/or test in emerging markets, while collaborating closely with the Ventures team (Product Development, Marketing, and Operations) to define success metrics, measure performance, and help decide whether to scale, refine, or sunset initiatives. Key Responsibilities Design and lead go-to-market strategies for new product concepts Identify and establish new sales channels—including those outside Spindrift’s current footprint Work across departments to shape launch plans, timing, and KPIs Test and learn: independently run small-scale tests in novel or underexplored markets Provide real-world sales feedback to inform product iteration and positioning Build relationships with external retail, distribution, and marketplace partners Stay ahead of industry trends and shifting consumer behavior to inform sales strategy Act as a commercial thought partner to the Ventures team, advocating for scalable, smart growth What Success Looks Like A track record of tested, data-informed, go-to-market approaches for multiple Ventures initiatives Breakthroughs in sales channels, formats, or markets that expand Spindrift’s commercial reach Strong cross-functional collaboration across Ventures with a playbook for successful tests that can be handed off to core business partners Clear frameworks for testing and evaluating commercial viability of new ideas Working Conditions Willing and able to work from our Newton, MA office 4 days a week Potential travel, up to 15%-25% Requirements 7+ years of sales and commercial experience in food, beverage, or CPG categories Proven ability to launch and test new products in-market Deep understanding of different retail, DTC, and alternative sales channels Experience in a startup, innovation, or test-and-learn environment is highly valued Creative problem-solver with an experimental mindset Excellent communicator who thrives in cross-functional teams Comfortable navigating ambiguity and working autonomously International sales or market launch experience is a strong plus Benefits In addition to the salary range for this position ($140,000 - $175,000), Spindrift offers the following compensation and benefits: Short-term incentive programs specific to level and department Medical, dental and vision insurance, with a current employer contribution rate of 80% towards monthly premiums, regardless of plan type selected Company-paid life insurance and a 401k employer contribution Monthly cell phone allowance Annual allowances for personal use of Spindrift product, health and wellness, professional development and social justice education Voluntary life, short-term disability and long-term disability insurance In addition to any paid leave benefits required by regulation, the company provides paid parental leave, vacation, sick, personal, bereavement, community service, and holiday time
Newtonville, Newton, MA, USA
$140,000/year
Director of Sales Enablement63844240651393121
Workable
Director of Sales Enablement
Bevi is on a mission to transform how beverages are delivered and consumed. Our smart hydration systems eliminate the need for single-use bottles and cans—making it easy, fun, and sustainable to stay hydrated. As the category leader in IOT-enabled beverage technology, we’re building a future where Bevi machines are everywhere people live, work, and connect. We’ve raised over $160M in venture capital, serve thousands of customers across the US, Canada, UK and Ireland, and we’ve been rapidly growing year over year. In addition to driving hypergrowth with our current product line, Bevi is heavily investing in new product development. We’re looking for a Director of Sales Enablement to help shape and scale a world-class sales organization. In this newly created role, you’ll be instrumental in building the foundation for how we grow and develop a high-performing, customer-focused team. You’ll lead efforts across sales hiring, onboarding, training, and development—and play a cross-functional role in aligning our GTM functions across Marketing, Product, and Operations. You will also support education and effectiveness for our channel partners, helping everyone who sells or supports Bevi become smarter, faster, and more aligned. This is a unique opportunity to drive impact at a company that’s disrupting an outdated industry and building a better beverage experience. Your Day to Day: Own the execution of Sales Enablement at Bevi, ensuring programs, tools, and training effectively support sales performance and align with business needs Partner with Sales leadership to define hiring profiles, interview processes, and onboarding experiences that scale with our ambitious growth goals Design and own a structured onboarding program that sets new sellers, partners, and sales-adjacent teams up for success from day one Build a framework for ongoing training, coaching, and certification that supports both foundational knowledge and skill development for reps at every stage of their career Create and maintain enablement content and tools that help our teams sell more effectively: product playbooks, competitive insights, talk tracks, ROI tools, and more Support and scale our channel partner training efforts by creating modular, repeatable programs to empower partners to drive Bevi growth Partner closely with the Sr. Manager of GTM to ensure cross-functional programs are successful, supporting GTM alignment and consistent messaging across the sales team and Partner journey Use data to drive consistency and accountability, identify performance gaps, measure impact, and continuously iterate on programs Foster a culture of learning, excellence, and collaboration across all customer-facing teams Translate business goals into scalable enablement programs that improve sales productivity, shorten ramp time, and support high-performing teams Lead and mentor any future team members within Sales Enablement, scaling the function as the business grows Requirements 8+ of experience in Sales Enablement, Revenue Enablement, or Sales Leadership, with a track record of building and scaling programs in high-growth B2B environments Proven ability to translate sales strategy, broader company objectives, and leadership goals into actionable sales enablement programs. Deep understanding of sales processes, outbound strategies, GTM motions, and how to enable teams through change Strong cross-functional leadership skills with experience influencing stakeholders Experience with enablement platforms, sales engagement tools, and Salesforce Exceptional communication and organizational skills, with a bias for clarity, collaboration, and action Strategic mindset paired with hands-on execution—you can zoom in and out as needed A passion for unlocking the potential of people and driving results through enablement Benefits Comprehensive medical, dental and vision insurance plans with BlueCross BlueShield, 95% paid by employer 401(k) with company match Flexible PTO plus 12 company holidays, and additional paid days for sick leave, etc  Generous fully paid parental leave for both birth parents and non-birth parents Fully employer paid disability and life insurances Wellness and fitness reimbursements Monthly stipends for cell phone use and commuting costs Onsite snacks, weekly catered lunch, and (of course) unlimited Bevi ... plus composting and terracycling, too Happy hours, team-building events, bagel breakfasts, Hero awards - and more. We're excited about supporting career growth and would love to be part of your professional journey. We know that talent comes in many forms, and we value individual accomplishments, specialized knowledge, and genuine passion over just checking boxes on a requirements list.If any of our positions interest you, please apply! Our recruiting team will contact you about next steps if we'd like to move forward together.
Boston, MA, USA
Negotiable Salary
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