Director of Communications and Financial Aid

iPullRank is an eleven-year-old digital marketing remote agency based in New York City, founded by industry trailblazer Michael King. We’re not here to follow trends—we set them. Our team blends technical expertise with creativity to deliver SEO, Content, and Generative AI services that drive results. We work with some of the biggest names across eCommerce, Financial Services, and Media brands, as well as ambitious mid-sized businesses, crafting strategies that don’t just compete but dominate. Our Values: PROUD At iPullRank, we live by our values: Proactive: We don’t wait for problems—we solve them. Reliable: When we commit, we deliver. Outstanding: We aim for extraordinary, every time. Urgent: Everything we do has efficiency and speed Disciplined: Your goals are our mission. These principles shape every decision, every campaign, and every success story. What We Do We specialize in SEO, Content, and Generative AI strategy and implementation, helping brands win today while building future-proof strategies for tomorrow. Whether it’s cracking complex algorithms, crafting authentic, helpful content, or engineering AI solutions, we’re the partner brands trust to stay ahead. Why Join Us? At iPullRank, we’re more than an agency—we’re a team of thinkers, builders, and creators who believe the best ideas come from everywhere. We foster a culture where you’re encouraged to grow, take ownership, and make a real impact. We’re small enough to be nimble but big enough to work with global heavyweights like Rocket Mortgage, American Express, Nordstrom, Warner Music Group, Target, and Adidas. We care about our people and back it up with competitive salaries, benefits, and opportunities to evolve into the marketer, content creator, SEO, or leader that you want to be. When you work with us, you’re not just filling a role—you’re shaping your career and redefining what’s possible in marketing. If you’re ready to take on meaningful work with a team that challenges and inspires, we’d love to hear from you. Position Description iPullRank is looking for a Senior Content Strategist to join our team to facilitate content strategy projects for our various clients. This position will be responsible for leading and developing client-specific content strategy for an industry-leading financial services company and will work with other team members to execute on content campaigns and ensure that content objectives are being met. This role will complete content audits and develop keyword research. This role will develop content strategy, information architecture, brand messaging architecture and ensure governance models are followed. You will lead editorial development from topic ideation to content publication and work with internal production teams to ensure content is delivered to strategy and performance.  This role is ideal for someone looking to cross the chasm between content strategy and execution with an interest in agency experience. This job may be hybrid or remote. Salary range: $90-110K What You’ll Do: Develop multi-channel Content Strategy for a major home lending company to inform client content creation efforts that align with their business goals Lead Content Strategy from client approval to reporting Lead Monthly topic ideation, briefing, and implementation with an internal and external team of writers, editors, copyeditors and fact-checkers Review data related to content performance and content potential to determine what content to build, optimize, and launch. Consistently track performance. Perform extensive content audits Lead ideation sessions for content creation Work with other teams and manage projects to completion  Present content reporting and provide strategic recommendations based on performance and business goals Test and implement innovative and relevant methods of measuring content, campaigns and tools, keeping in mind the purpose of the derived results Write user stories to inform user experience and development Develop models and specifications for metadata and taxonomy Work with the SEO, Research & Analytics team to design and execute tests and optimize strategy based on performance Work with Content Promotion lead and Social Media strategist to develop strategies for promotion and distribution of content Contribute to iPullRank inbound marketing efforts including blog posts and other forms of thought leadership Requirements 6-8 years of experience in a similar content strategy position Expertise in SEO, GEO and performance-based content marketing  Expertise in content pillar/cluster strategies and how content contributes to the customer journey Experience developing and analyzing content in digital environments such as: content audits, content strategy recommendations, persona assessments, keyword research, taxonomy efforts, and applied usability learnings Strong experience and understanding of digital marketing channels and measurement metrics, specifically SEO, but including email marketing, paid media and social media Experience developing content for various verticals and multiple brand voices and tones and a talent for crafting data-driven stories Highly proficient in Microsoft or Google applications: Excel/Sheets, Word/Docs and PowerPoint/Slides Presentation and communication skills; the ability to explain our recommendations to clients in a clear, authoritative, and persuasive way  Previous experience with digital marketing tools such as SEMRush, Ahrefs, Google Analytics, Buzzsumo, Screaming Frog Previous experience with a variety of Analytics platforms (GA4, GSC, Amplitude, Looker Studio)  Strong analytical skills to spot patterns and trends in data and to be able to apply those patterns to recommend strategies Experience leveraging market segmentation in the development of Content Strategy Skills of interest: Experience working in an agency environment Experience with content-focused link building strategies Experience with a variety of Content Management Systems Experience with analytics platforms (GA4, GSC, Adobe, Amplitude)  Prior Experience with Conversion Rate Optimization (Optimizely, Unbounce) and Marketing Automation (Marketo, HubSpot) platforms Benefits Competitive salaries commensurate with experience 100% Medical, Dental, and Vision insurance 3 weeks of vacation Paid sick days and holidays

About Us     Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.    We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.     Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.     Overview   The Sr. Digital & Automation Manager will lead our digital marketing efforts and team, bringing technical expertise and a passion for automation to drive growth. This role is responsible for overseeing our digital channels and optimizing our marketing technology stack to deliver exceptional results. They will manage a small team of specialists focused on email, SMS, and web, while also providing critical marketing performance analysis.    Key Responsibilities  Lead Digital Strategy & Execution: Develop and execute comprehensive digital marketing strategies across email, SMS, and web to achieve key business objectives.  Manage and Mentor a Team: Directly manage and mentor a team of specialists, supporting digital marketing functions including email, web, and analytics, to foster their growth and ensure alignment on goals.  Drive Marketing Automation: Serve as the resident expert for our marketing automation platform. You will be responsible for building complex journeys, optimizing campaigns, and ensuring our technology is used to its full potential.  Analyze and Optimize Performance: Regularly analyze campaign and channel performance, providing actionable insights to refine strategies and improve ROI.  Enhance Technical Capabilities: Act as a technical leader within the marketing team, ensuring our digital platforms are integrated and our data is accurate, accessible, and secure.  Requirements Qualifications  Bachelor’s degree in Marketing, Business, Communications, Information Systems, or a related field required.  6+ years of experience in digital marketing with a strong focus on automation, analytics, and performance optimization.  2+ years of experience managing and mentoring a marketing team.  Deep expertise in marketing automation platforms (e.g., Adobe, Insider, Braze, HubSpot, Marketo, Pardot, Klaviyo, Salesforce Marketing Cloud, or similar). Proven success developing and executing multi-channel digital marketing strategies (email, SMS, web, paid media, etc.).  Strong technical skills, including building complex automated customer journeys, segmentation, and personalization.  Experience with website management (CMS tools) and digital campaign optimization.  Strong analytical skills with proficiency in reporting and dashboard tools (Google Analytics, Looker, Tableau, or similar).  Understanding of digital data flows, system integrations, and marketing technology best practices.  Excellent project management skills with the ability to balance strategy and execution.      Preferred Qualifications   Strong leadership and people management skills; proven ability to mentor and develop team members.  Ability to translate technical capabilities into business impact for non-technical stakeholders.  Excellent communication, collaboration, and presentation skills  Results-driven, adaptable, and comfortable working in a fast-paced environment with evolving priorities.   Benefits Pay Range:   $150,000 - $170,000 Fully paid medical, dental, and vision insurance (partial coverage for dependents)     Contributions to 401k funds    15 days accrued vacation    11 paid holidays    Bi-annual pay increases    Health and wellness benefits, including free gym membership    Quarterly team-building events    Free lunch Friday       At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.    Please, no third-party agency inquiries, and we are unable to offer visa sponsorships at this time.          

What Were Looking For We are seeking a dynamic and results-driven Demand Generation Specialist to join our marketing team as a contractor. In this role, reporting to the Senior Director of Marketing, you will play a key part in driving the growth of our sales pipeline and directly contribute to our company's revenue goals. You will be responsible for designing, implementing, and optimizing demand generation strategies that target key accounts and align with sales and marketing objectives. This role requires strong experience in B2B marketing, technical marketing, and digital marketing, as well as the ability to work cross-functionally with marketing agency partners, sales, and product teams.  This position offers an exciting opportunity to take ownership of demand generation initiatives, develop and execute account-based marketing (ABM) strategies, and focus on driving measurable ROI.  Key Responsibilities Pipeline Generation & ROI: Own the development and execution of demand generation campaigns to grow the sales pipeline and achieve ROI targets. Collaborate with revenue teams to ensure alignment on goals and strategies.  Buyer Journey Ownership: Own the overall buyer journey from identifying the right Ideal Customer Profile (ICP) to building ICP pipeline, converting that pipeline into revenue, and orchestrating a unified buying journey.  Account-Based Marketing: Create and implement targeted ABM strategies to engage and nurture high-value accounts, ensuring personalized experiences across multiple channels (email, content, social, ads, etc.). Coordinate with Customer Success Team to expand current relationships to drive new pipeline opportunities.  Multi-Channel Lead Generation: Develop and execute multi-channel lead generation strategies, including educational top-of-funnel campaigns and product-centric launch activities, leveraging both organic and paid, digital and offline channels.  SEO & Landing Pages: Leverage SEO experience to optimize keyword strategies and create high-converting landing pages that drive inbound traffic and lead capture.  Customer Understanding & Product Positioning: Deeply understand our customer base, product positioning, and market dynamics to create highly targeted campaigns that address customer needs and pain points.  Customer Marketing: Implement campaigns targeting both new customers and existing customers to expand portfolios and increase lifetime value.  Product Marketing: Partner with product marketing teams to ensure messaging, positioning, and campaigns reflect the unique value of our products and resonate with target audiences.  Content Creation: Create compelling marketing content, email cadences, and communications that resonate with target audiences across the buyer's journey.  Cross-Functional Expertise: Work comfortably with both creative ideation and data-driven tactics, demonstrating proficiency in spreadsheets, campaign analysis, and marketing technology platforms.  Requirements About You BA/BS in marketing, communications, digital marketing, or equivalent working experience.  3-5 years of experience in demand generation or hands-on growth marketing, with a strong focus on pipeline generation and achieving measurable ROI.  Proven experience in managing and optimizing multi-channel marketing campaigns, including organic and paid channels.  Strong knowledge of ABM strategies and experience driving success with targeted marketing initiatives.  Ability to integrate product marketing insights into demand generation strategies.  Strong ability to draw insights from data to set strategy and forecast results.  Proficiency in SEO, SEM, PPC, and paid social media, along with executing demand generation programs across a variety of organic channels.  Proficiency with Salesforce, HubSpot, and Google Analytics. Experience with Gong is a plus.  Excellent communication skills, both written and verbal, with the ability to translate complex data into actionable insights.    Preferred Experience working in SaaS or technology sectors.  Familiarity with the residential industry, specifically condominiums, HOAs, multifamily residential, or proptech is a plus.    Benefits What We Can Offer You Our partnership with Bregal Sagemount brings the resources and stability of an established company, while our startup mindset keeps us curious, energetic, and passionate about what we do.  Hourly Rate: $40-$42 Contract Info: 4 months, roughly 30-40 hours/week BuildingLink is an equal opportunity employer to all persons regardless of age, color, national origin, citizenship status, disability, race, religion, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, veteran status, or any other protected class by federal, state or local law. Who We Are  BuildingLink, powered by Bregal Sagemount, simplifies and elevates modern working and living in residential communities with inspired solutions, pioneering technology, and dedicated service. We are a rapidly growing SaaS company, providing an incredibly robust, cross-platform suite of products, serving 6,000+ properties and a growing customer base of nearly two million residents across the globe. As the preferred PropTech solution for condo/co-op and luxury multifamily buildings, we have ambitious plans to become a vital solution for all property management teams by expanding our products and extending our reach. We pride ourselves on excellence and delivering meaningful products of the highest standards that translate to measurable impact on the properties we work with. 

Who We Are: Biom is changing the way people clean by making products that are better for your home, your routine, and the planet. Our flagship product is the first-ever refillable, biodegradable wipe system, designed to sit proudly on your countertop and seamlessly fit into your day. We started with one simple idea: cleaning shouldn’t be a compromise. So we designed a system that’s effective, sustainable, and elevated - proof that good design can make good habits easier. From our proprietary dispenser to our human-safe and plastic-free refills, we’ve created an entirely new way to clean, and we’re just getting started. At Biom, we believe form and function go hand in hand. We’re building a brand that puts care into every detail - because when the small things work better, life feels better. We’re a team of builders, creators, and problem-solvers who move fast, think big, and aren’t afraid to roll up our sleeves. If you’re energized by smart design, purposeful growth, and redefining a dusty category from the ground up, you’re in the right place. Who You Are: You’re an operator and optimizer at heart. Shopify is second nature to you and you’ve spent years inside the CMS creating, editing, and refining experiences that drive conversion. You understand how to build landing pages quickly (Replo), optimize site performance, and translate brand storytelling into a seamless shopping experience. Crafting A/B tests excites you and you get energized by finding quick wins to improve website CVR. Beyond just Shopify, you’re fluent in subscription tools (we use Loop) and know how to drive strong subscription take-rates and loyalty through seamless subscription experiences. In addition to acquisition, you understand the importance of retention. You’ve worked at a subscription brand before and have either owned CRM or partnered closely on lifecycle strategies. You understand how Klaviyo works and know how to devise flows, campaigns and segmentation that feels strategic, personal and on-brand. You are great at collaborating with external agencies to scale impact, while ensuring everything ladders up to long-term retention and higher LTV. You move fast, you sweat the details, and you know how to balance strategy with hands-on execution.You’ll partner closely with the Head of Marketing and our paid team to ensure every digital touchpoint, from landing page to lifecycle email, is tuned for performance. Above all else, you feel comfortable and energized by being a leader who links together the two very important functions of Ecommerce & Retention Marketing. What You’ll Own: Site Optimization & CRO Lead ongoing conversion rate optimization across the Shopify site, testing and iterating to maximize performance. Own A/B testing strategy, from test design to analysis, ensuring learnings directly improve the customer journey. Partner with the paid media team to launch high-performing landing pages that support acquisition campaigns. Website & Campaign Execution Manage site updates aligned to the marketing calendar, ensuring new campaigns and product launches are executed flawlessly. Build and publish pages quickly using tools like Replo, maintaining both brand integrity and conversion best practices. Oversee external dev partners to deliver updates and enhancements on time. Partner with Creative Director to ensure ecommerce and retention asset needs are captured prior to any new product launch or content shoots. Subscription Program Own the subscription portal in Loop end-to-end, optimizing the user experience and offers to improve loyalty, retention, and lifetime value. Partner with product and marketing to evolve subscription models that drive stickiness and reduce churn. Track and report on subscription KPIs, implementing changes that directly impact revenue and retention. CRM: Acquisition & Retention Oversee Biom’s CRM program in Klaviyo, managing flows, segmentation, and campaign messaging in partnership with an external agency. Drive acquisition flows (welcome series, abandoned cart, trial-to-subscription) that convert prospects into loyal customers. Lead retention flows (winbacks, upsells, loyalty campaigns) that keep customers engaged and aligned with Biom’s brand voice. Partner with external agencies/freelancers to execute campaigns and flows, ensuring adequate QA is complete before launch. Ensure all lifecycle touchpoints feel personal, highly strategic, and seamlessly integrated with broader marketing campaigns. Analytics & Insights Own reporting across e-commerce, subscription, and CRM, surfacing insights that inform marketing and product decisions. Regularly share learnings on site performance, retention metrics, and campaign effectiveness with leadership. Requirements Ecommerce & CRO Deep experience with Shopify CMS (building, editing, optimizing). Ability to design and run A/B tests from end to end. Proficiency in conversion rate optimization (CRO) strategies. Experience with landing page builders (Replo or similar). Subscription Management Hands-on experience with subscription platforms (Loop or equivalent). Ability to analyze and improve retention and lifetime value (LTV). Strong understanding of subscription KPIs and how to impact them. CRM & Retention Proficiency in Klaviyo (or similar) for lifecycle marketing flows and campaigns. Experience creating acquisition flows (welcome, abandoned cart, trial-to-subscription). Experience creating retention flows (winbacks, upsells, loyalty campaigns). Ability to segment audiences strategically to maximize engagement. Analytics & Insights Strong data analysis and reporting skills across ecommerce, CRM, and subscription. Ability to turn insights into strategic recommendations and share them with leadership. Collaboration & Leadership Experience partnering with paid media, creative, and product teams. Proven ability to manage external agencies/freelancers effectively. Strong organizational skills to handle fast-moving campaigns. Benefits We aim high, and that includes how we hire. Every role at Biom comes with competitive pay, meaningful impact, and real room to grow. We work hard, but we also believe in balance. Expect generous PTO, top-tier benefits for you and your family, a monthly stipend to support your health, a free Biom subscription (obviously), and a few more perks designed to support your wellbeing and headspace. Let’s just say: we take care of our people, the way we ask them to care for our brand. We can’t wait to share more with you!

Ready to take ownership of diverse marketing projects and drive them from concept to flawless execution? We need a Marketing Generalist who is a doer, a creator, and an owner—someone who thrives on variety and gets things done with precision. How you'll contribute mightily to the Phillips Mission: Project Execution: Take full responsibility for marketing campaigns, including website rebuilds, new product launches, and implementing marketing automation. Content & Lead Generation: Create engaging content (social posts, newsletters, customer stories) and distribute it across platforms to generate leads. Data & Analytics: Maintain CRM records, prepare reports, and keep dashboards current to ensure data accuracy. Event Coordination: Coordinate logistics and follow-up for events, ensuring they are professional and generate leads. Skill Development: Become a reliable, tech-savvy resource for the team by mastering digital tools and platforms. What Makes You fit for Phillips: You're a multitasking pro who excels at prioritizing with minimal supervision. You are tech-savvy, detail-oriented, and a clear communicator. You are also creative, curious, and passionate about the manufacturing industry. 1-3 years' experience in a marketing environment, preferably in the Manufacturing industry. Proficient in MS office (Word, Excel, PowerPoint, Outlook, Teams) Experience with paid ad marketing on platforms like LinkedIn, Facebook, Instagram, YouTube, etc. Excellent communication and presentation skills. Copy writing, editing, and proofreading skills. The expected pay range for a qualified person in this role is between $40,000.00 and $60,000.00 per year. If you have a different suggestion, please mention it in your application. Phillips Corporation is a global supplier of manufacturing technology products and services primarily focused on machine tools (metalworking). We have been in business over 60 years and have grown from 2 people to over 800 globally - come grow with us! Phillips Corporation is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. Phillips Corporation is an E-verify participant.

About Impact Theory  Impact Theory is a mission-driven modern media company designed to create positive change in people’s lives through the creation of entertaining and empowering content. Designed as an integrated studio, Impact Theory develops and produces video games, webcomics, film & TV, as well as world-class YouTube and podcast content that has garnered half a billion views on YouTube alone. Regardless of type, Impact Theory’s content underscores the company's mission to ensure the global spread of a growth mindset through ideas and entertainment. Job Summary Reporting to the Director of Social Media, you as the Social Media Editor for Tom Bilyeu and Impact Theory, will create visually compelling content that builds the Impact Theory and Tom Bilyeu brands across social media.  As our Social Media Editor, you will be responsible for editing captivating content across all social media platforms, including Instagram, Threads, TikTok, X, LinkedIn, YouTube Shorts & Community, and Facebook. You are dialed in on the latest social media trends, cultural moments, and know how to incorporate that into highly-relevant and shareable content for public figure social media accounts. You will leverage your skills to capture visually striking photography and videography, then use desktop editing tools like Adobe Creative Suite, Final Cut Pro X, Blender, and similar applications to bring life to your conceptualized ideas. Your main goal is to create highly shareable content from idea to final product for our social media channels.  Your Responsibilities: Conceptualizing and Pitching: Must be able to ideate concepts that will enhance Impact Theory’s unique voice and identity with fresh, innovative ideas, as well as be able to articulate these concepts to stakeholders for alignment. Photography and Videography: Utilize your expertise in photography and videography to capture compelling visuals that tell our brand's story and captivate our audience. Must have experience capturing content for public figure(s). Proficiently operate cameras, lighting, and audio equipment for both planned and live shoots. Editing and Post-Production: Edit and optimize visual content using editing tools such as Adobe Creative Suite, Final Cut Pro X, Blender, and other relevant applications to ensure high-quality output. Edit and enhance photos and videos according to stakeholder feedback as well as brand guidelines. Maintain consistency in visual style and storytelling across all content. Social Media - Trend  Monitoring + Best Practices: Stay up-to-date with current social media trends, platforms, features, and best practices. Continuously explore new opportunities for growth and innovation in the social media landscape. Ensure that the brand is adopting the latest best practices in social media content. Collaboration: Collaborate and partner with different stakeholders on execution of social in conjunction with marketing plans and product releases Brand Stewardship: Ensuring the content and digital expression reflects the Impact Theory brand. Requirements Position Requirements: 4+ years of experience as a Social Media Editor, with a strong portfolio showcasing your work. Photography & Videography Skillset with the ability to edit. Experience with Premiere Pro, Photoshop, Illustrator, and After Effects, in a professional environment. 3D Experience in Blender is beneficial. Strong organizational skills and the ability to manage multiple projects and work streams simultaneously. Strong understanding of social media platforms, trends, algorithms, and best practices. Exceptional written and verbal communication skills, with the ability to adapt content to different social media channels and engage with diverse audiences. Experienced in project management tools like Monday or Asana and proficient in Google Suite. Creative thinking and adaptability to switch between brand tones and personas. Experience partnering with internal and external stakeholders in either agency or in-house environments. Genuine interest in Tom Bilyeu’s content. Experience working with public figures. Physical Requirements Prolonged periods in a stationary position at a desk, working on a computer, being on the cell phone, in an office and/or studio environment. Ability to work longer hours as needed or at the request of the CEO or leadership. May be requested to attend late evening meetings and/or events. Position requires continual mental concentration and specific attention to detail. Position requires regular movement inside the office on multiple floors, on set, occasional driving to alternate locations, reaching, bending, stooping, handling and operating objects, and effective communication/exchange of information. Schedule & Location Requirements: Must be willing and able to work onsite at our West Hollywood, California location. Must be willing to travel up to x3-4 a month (travel may occasionally be over a weekend). Benefits The Compensation Range for this position is $70,000/annually to $80,000/annually, dependent on experience. Impact Theory Benefits: Medical/Dental/Vision Insurance Plans Life Insurance 401k Flexible, “Unlimited” PTO Policy 1-year subscription to Audible Full employee access to Impact Theory University 2 Complimentary Books (Radical Confidence by Lisa Bilyeu and Principles by Ray Dalio) Please note that this job description is not designed to cover or contain a comprehensive listing of the employee's activities, duties, or responsibilities for this job. Duties, responsibilities, and activities may change at any time, with or without notice.