Private Event Sales & Marketing Director - Shoreline Golf Links (mountain view)

Touchstone Golf is excited to announce an exceptional career opportunity for qualified candidates to join as the Private Event Sales & Marketing Director of Shoreline Golf Links and Michaels Restaurant. Shoreline Golf Links, located in Mountain View, CA, is a Robert Trent Jones II designed 18-hole golf course offering stunning views and a challenging yet enjoyable experience for golfers of all skill levels. The course is known for its well-maintained greens, scenic landscapes, and welcoming atmosphere, making it a favorite destination for both casual and competitive players. The golf course is a City of Mountain View facility that was constructed on a former landfill site and is adjacent to the Shoreline Amphitheater concert venue as well as the corporate campuses of Google, LinkedIn, and other Silicon Valley technology companies. Adjacent to the golf course is Michaels at Shoreline, a café-style restaurant that provides the perfect setting for everything from a post-round meal to private events and banquets. Michaels features a NEW Asian-American fusion-inspired lunch and happy hour menu, offering a unique and flavorful dining experience. The restaurant is a key part of Shoreline Golf Links, hosting banquets, corporate gatherings, and special events with a dedicated team ensuring top-tier service and hospitality. The Private Events & Sales Marketing Director is responsible for developing and implementing sales strategies, plans, and programs primarily designed to increase catering events, maximize revenues, plan and assist in implementing social events for our membership, and promote a positive image of the facility. Responsibilities include implementing various strategies, such as direct and/or telephone sales, direct marketing communications, advertising, special event promotions, and community & member relations. Responsibilities also include creation and publication of the club’s marketing collateral through all relevant media, including print, HTML, email, and social media platforms, conducting periodic market research to provide information essential for revising current collateral, which enhances the Company's competitiveness in the marketplace, as well as for fiscal and operational analysis as appropriate. Maximize the club’s profitability from the catering sales, while assisting in event execution and coordination. Essential Duties and Responsibilities: • Effectively sell catering events, including but not limited to (Weddings, Social Events, School Events, Corporate Meetings, Fundraisers, and Trainings) at a level to meet or exceed the budgeted requirements. • Assist and coordinate the sale of golf outing and tournament–based events in which food and beverage are included • Build relationships with hotels, convention contacts, special event groups, wedding organizations, civic organizations, etc., to promote special events. • Develop and organize all group events, special events, member social events, and manage communication between departments to help ensure coordination of activities. • Maintain positive relationships and communicate clearly, tactfully, and persuasively with employees, customers, and outside contacts as applicable. • Ensure that all employees, especially customer contact personnel, fully understand all pertinent details to maximize customer satisfaction. • Monitor facility activities and make recommendations to improve customer service and/or operational efficiencies. • Maintain knowledge of current and projected industry developments through continuous attention to marketing and wedding periodicals and participation in relevant trade organizations. • Works with the Chef and others to schedule/coordinate personnel requirements for private functions • Develops detailed plans for each catered event at the facility. • Assists in the preparation of the marketing plan to increase the profitability of the banquet operation; monitors performance against budgets. • Creates and facilitates banquet event orders (BEO) for group outings as well as non-member catered events • Develops social media strategies and assists in implementation • Monitors sales goals to budget and in conjunction with the General Manager and Food and Beverage Director, develops strategies to achieve budgeted goals • Assure the efficient and timely submission of all banquet sales reports as required by the club • Completes monthly marketing Snapshot • Perform other duties as appropriate and directed by management.