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What Does a Financial Planner Do and How Do You Become One?

12/04/2025

A financial planner is a professional who helps individuals and businesses create comprehensive strategies to manage their money, achieve financial goals, and secure their future. This role requires a bachelor's degree, relevant certifications like the CFP, and a blend of analytical and interpersonal skills, with salaries in the UK averaging around £51,064 annually.

What is the core role of a financial planner?

The primary objective of a financial planner is to support clients in making informed financial decisions to achieve their short-term and long-term goals. This involves a detailed process of organising a client’s finances and forecasting the potential outcomes of various savings and investment strategies. The role is centred on providing objective advice on investments, insurance, tax laws, and retirement planning. Based on industry assessments, a financial planner’s key activities include gathering financial information, analysing data, forecasting trends, and developing tailored financial plans.

What are the key responsibilities in a financial planner's job description?

A financial planner's duties are comprehensive and client-focused. The role typically involves:

  • Analysing Financial Statuses: The process begins with a thorough analysis of a client’s current financial health, including income, expenses, liabilities, and assets. This data forms the foundation for all subsequent recommendations.
  • Developing Targeted Financial Strategies: Based on the analysis, the planner constructs personalised strategies. This could involve advice on investment portfolios, saving for a home, or planning for retirement.
  • Monitoring and Updating Financial Plans: Financial planning is not a one-time event. Planners conduct regular reviews to monitor progress and adjust the plan as a client’s life circumstances or financial objectives change.

Financial planners can work in various environments, including banks, insurance companies, independent advisory firms, or as self-employed consultants, offering a dynamic career path.

What are the requirements to become a financial planner?

Becoming a financial planner requires a combination of formal education and practical experience. A bachelor’s degree in finance, business, or a related field is generally required. To enhance their credentials and demonstrate expertise, many professionals pursue additional certifications such as the Chartered Financial Planner (CFP) or Certified Financial Analyst (CFA). This profession mandates continuous learning to stay current with evolving tax laws, new investment products, and financial strategies. Beyond theoretical knowledge, practical experience is crucial for understanding the nuances of managing diverse client portfolios.

Which skills are essential for success in this career?

Successful financial planners possess a balanced mix of hard and soft skills. The most critical skills include:

  • Analytical Skills: Essential for evaluating complex financial data and developing achievable plans.
  • Communication Skills: The ability to explain intricate financial concepts in simple terms is vital for building trust and ensuring client understanding.
  • Problem-Solving Skills: Planners must devise creative strategies to navigate each client's unique financial challenges.
  • Understanding of Financial Markets: A deep knowledge of markets, tax laws, and financial products is fundamental for providing accurate, relevant advice.

What is the salary and job outlook for a financial planner?

In the United Kingdom, the average salary for a financial planner is approximately £51,064 per year. This figure can vary significantly based on location, years of experience, areas of specialism, and the possession of advanced certifications. Professionals with significant experience and qualifications can earn considerably more. The job outlook for this field is positive, as growing focus on personal financial management is expected to increase the demand for professional advice.

To pursue a career as a financial planner, focus on obtaining the necessary degree, consider certifications like the CFP for credibility, and actively develop both your analytical and client-facing skills. Related roles include financial analyst, investment advisor, and insurance broker, each requiring a similar understanding of financial markets and strategic planning.

Salary figures reflect data listed on ok.com Salaries at the time of writing and may vary depending on the hiring organization and a candidate’s experience, academic background, and location.

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